Phronesis Partners Welcomes Katharine Rooney as Editorial Director

February 29, 2024 

LONDON – Research, analytics, thought leadership and advisory firm Phronesis Partners, today announced the appointment of Katharine Rooney as Editorial Director. 

Katharine comes to Phronesis Partners with over 20 years of international experience in media and communications, developing and producing content for major news outlets and global clients, including Microsoft and the World Economic Forum, with a particular focus on technology, sustainability, and finance. Katharine attended the University of Toronto before beginning her career at ITN in London and writing for Canadian national media including CBC Television and The Globe and Mail. She subsequently worked in communications and marketing for UK-based consultancies and government organizations in the fields of scientific innovation, finance, and major infrastructure. 

Katharine will be supporting the growing thought leadership practice at Phronesis. Her creative thinking and strategic insights will help deliver exceptional campaigns and content to our clients to position them as industry leaders. 

“I’m delighted to be joining Phronesis Partners at a time of tremendous opportunity,” says Katharine. “The company is widely respected  and recognized as a leader in the industry for its deep research and analytics capabilities. I’m looking forward to helping our clients across sectors and geographies maximize these findings by identifying and developing clear thought leadership narratives that resonate with their clients.” 

Binayak Choudhary, Founding Partner at Phronesis, adds, “We are delighted to welcome Katharine into the Phronesis Partners family at an exciting time for the business, as she joins our expanding Thought Leadership practice. Katharine’s wealth of media and communications experience, combined with her exceptional strategic and creative skills, strengthens our capacity to support our clients with differentiated thought leadership content that inspires real actions and generates conversations.” 

About Phronesis Partners 

www.phronesis-partners.com 

Phronesis Partners is a global research, analytics, and thought leadership firm. We deliver high-quality corporate, industry, and market research to many of the world’s largest consulting firms, private equity firms, technology firms, financial institutions, fashion and luxury brands and publishers. Whether it’s understanding performance improvement areas for a bauxite mine in Africa, building a complex financial model for a Silicon Valley unicorn, or developing a comprehensive index for the world’s top luxury brands, our clients across industries rely on us to resolve some of their most complicated research challenges.