This month’s Research Matters looks at how different sectors are using market research and personalization to become more relevant to their audiences.

Discover how top consulting firms leverage market research to gain a competitive edge in our report, “Make Market Research your Superpower.” Next, explore a case study on a European bank’s tailored approach to engaging High Net-Worth Individuals, illustrating the power of personalized services in today’s market. We wrap up with key takeaways from our recent webinar, “Market Research in an AI World.”

Make market research your superpower

Make market research your superpower

What sets the top consulting firms apart in their approach to market research, and how do they harness its power? Our new report shares insights from the world’s leading consultancies

Read the report

 

Defining private banking strategies for HNWIs

A European bank developed targeted marketing strategies and product offerings to strengthen its relationship with High Net-Worth Individuals and compete for a larger market share.

Read the case study

 

Missed our latest webinar?

Market research in an AI World

Discover how AI is transforming market research and how professionals can adapt to this evolving landscape in our recent Webinar, now available on-demand.

Watch the replay

 

 

 

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