Healthcare and Life Sciences Research
Our Healthcare and Life Sciences research services enable our clients to get access to crucial marketing intelligence ranging from therapeutic insights to medical devices and diagnostics.
With a custom approach and flexible delivery models, we can support our clients’ research objectives globally. Our team specializes in simplifying multimodal and complex research requirements by providing global access with a local perspective.
Our Strengths in Research
- Dedicated secondary research team with master’s and doctoral degrees
- Ability to recruit and interview difficult-to-reach segments while being HIPAA* compliant
- Highly accomplished moderators
- In-house panel
- Ability to program complex conjoint/MaxDiff surveys
- Robust data quality checks
- Reliable qualitative and quantitative analysis capabilities
- Statistical analysis
- Univariate
- Multivariate
- Machine Learning
- Unsupervised
- Supervised
- Insights generated by integrating desk research, qualitative insights, and quantitative results
- Statistical analysis
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What makes us different
High-quality white-labelled initiating coverages, analyst reports, industry white papers and information memorandum
Domain expertise
Combined with its group companies, Phronesis has over 40 years of experience in marketing intelligence and competitive intelligence support.
Custom engagement models and solutions
Flexible engagement models yet dedicated client teams.
Transparency and quality controls
Technology-enabled quality measurement and monitoring to assure the industry’s best quality standards.
* Phronesis is HIPAA (Health Insurance Portability and Accountability Act of 1996) compliant and safeguards PHI. You may refer to Phronesis’s Privacy Notice for more information.
